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Naming the Storm™

Communication that builds the bottom line

How are you on-boarding your new employees so they communicate effectively with coworkers and clients? Once integrated into your organization, how do you manage their performance? How are you developing your employees' talent so they become the next generation of leaders?

Naming the Storm™ is the communication system which answers these questions. In every organization, clear communication is based on three principles: a common language, intentional communication processes, and established arenas for problem solving. We turn these principles into effective coaching, consulting, and off-sites customized to your needs.

The Benefit to You
Your executives and managers will learn one-on-one, peer-to-peer, and one-to-many communication techniques they can use immediately to develop employees' careers, coach them through the toughest challenges, and communicate strategy consistently. Employees will learn best practices for building relationships with colleagues and clients, lose their fear of saying what they really think, and know how to handle conflict, innovation, and decision-making.

Naming the Storm™  will improve your organization in five ways:

  1. Awareness -- you can identify problems (storms) quickly
  2. Candor -- you will express needs and solutions directly
  3. Tools -- you have proven responses to challenges
  4. Trust-- your team brings out the best in each other
  5. Innovation -- you will generate new ideas and new sources of value

What We Do
Naming the Storm™  uses your previous investments in human capital and leverages them into new organizational effectiveness. From previous assessments and training, employees often know what the problems are in your organization, but they don't know how to solve them. We teach how to communicate clearly, so problems become the energy and inspiration essential for growth.

How We Do It
Naming the Storm™  is a quantitative/qualitative methodology that allows you to confront the source of problems, not the symptoms. We begin by interviewing you and your key leaders to identify where communication is breaking down. Next, we use our proprietary technique to assess each person's communication tendencies, so your employees understand why people communicate differently. Then we teach tools for effective and efficient problem solving, idea generation, and relationship development, so your team is prepared for every challenge.

While we adapt our programs to your needs, our approach always includes The Ten Tools You Need to Communicate Clearly. Afterward, we are available for periodic follow-ups, reinforcement programs, consultation and fine-tuning to further develop your team's skills, review their progress, and measure their performance.

Naming the Storm™  does not stop problems; it gives you the capability and confidence that you can handle any challenge you face. It gives you tangible results. Recently, its successful implementation has helped:

  • A Fortune 100 company evaluate leadership talent in restructuring a struggling division.
  • A human relations department in a mid-size company train their officers and vice-presidents to develop cross-department collaborations, enabling them to weed out bad ideas and focus resources on the best new products.
  • A technology start-up to create a communication infrastructure, which supported the business becoming viable within a year.
  • CEO's and Presidents of companies remain calm in the midst of business crises.
  • A production department in a small company prioritize projects, so the most important work always gets done first.
  • Individual clients, including CEO's, Presidents, Directors, and Consultants, become better communicators, who are passionate about their lives and work.
  • A division of a Fortune 500 company restructure its sales team based on communication tendencies and styles. Within eight months they closed a million-unit deal, raising their top line by 30%.

Can Naming the Storm™  achieve similar success in your organization?